January 05, 2026

Vaibhav Jewellers | Branded Jewellery in South India

Vaibhav Jewellers is a popular South India jewellery retail store in the micro-markets of Andhra Pradesh and Telangana and is recognised among the leading Branded Jewellery in South India. The first generation woman entrepreneur of the company, Mrs. Bharata Mallika Ratna Kumari Grandhi and her daughter Grandhi Sai Keerthana are known for its astute knowledge of local markets and customer preferences (Source: Technopak Report).

Serving both rural and urban markets with 13 showroom operations across 8 towns in the states of Telangana, Andhra Pradesh, and Tamil Nadu, Vaibhav Jewellers has been operating through its parent company’s brand Vaibhav Jewellers, strengthening its position among trusted Jewellery Showrooms in Andhra Pradesh and Jewellery Showrooms in Telangana. As per the Technopak Report, the brand has about 5% share of Indian jewellery market and nearly 14% in organised apparel jewellery market in Andhra Pradesh & Telangana as of FY21, making it one of the early entrants and most trusted organised retailer for Jewellery in that region.

Vaibhav Jewellers is aiming to extend its presence in high growth under penetrated micro-markets leading towards demand of Branded Jewellery in South India from semi-urban and rural. Most of our 14 showrooms are in Tier 2 and Tier 3 cities in the strong and relatively inelastic (non-discretionary), rural demand driving segments for gold jewellery, further reinforcing its network of Jewellery Showrooms in Andhra Pradesh and Jewellery Showrooms in Telangana. The brand addresses the rural requirement to gold jewellery with anemic, focussed presence in urban megapolis like Hyderabad and Visakhapatnam. The organization uses a hub and spoke distribution model, which ensures seamless product availability and comprehensive market coverage.

Founded in 1994 by the Late Mr Manoj Kumar Grandhi, Vaibhav started its journey at Visakhapatnam and has since expanded to V Square, its ISO certified flagship showroom which is spread across a sprawling 29,946 sq. ft., one of the biggest jewellery retail spaces in the area, and a landmark among Branded Jewellery in South India. The brand has made an excellent goodwill and customer base in the market for the last 28 years.

With a philosophy strongly rooted in “Relationships, by Design”, Vaibhav Jewellers promises to deliver timeless designs, excellent workmanship, transparency and the highest level of customer service. M/S RAJAHMUNDRY GOLD AND SILVER JEWELLERY houses a Wide & Latest Variety of Gold, Diamond, Platinum and Silver Jewellery And Gem Stones True To The Tastes And Culture Of The People Of ANDHRA PRADESH, strengthening its legacy as one of the preferred Jewellery Showrooms in Andhra Pradesh.