December 13, 2025

Ramraj Cotton | India’s Leading Men’s Ethnic Wear & Dhoti Brand

Established in 1983 at Tirupur, situated in Tamil Nadu, Ramraj Cotton is India’s first name and looms manufacturing company and a leading Dhoti brand India. Launched by the visionary entrepreneur Mr. K.R. Nagarajan, it was his intent to provide quality men's ethnic wear and preserve and promote India traditional attire in the form of dhoti—the symbol of Traditional men’s clothing India and an iconic Indian traditional clothing brand.

It all began from a small dhoti mill in one of the small towns, Kanchipuram and has gradually evolved into a popular South Indian dhoti brand with about 50 stores across south India, making sure that dhotis are not just on a million people but are actually well-branded with them. By convincing farmers to use traditional processes and encouraging efficient work in supply chain, the college learned that branding is important for market success and quality matters above all. Thus was born the brand “Ramraj”, with a pull-no-punches policy of “quality without compromise” as a trusted Men’s traditional wear brand.

Ramraj Cotton lays claim to numerous industry firsts. It was the first to brand dhotis, advertise them in simultaneously across all media platforms and arrive at a calendar-based product identification which were sold only by authorized salesmen. Now, Ramraj Cotton is unequivalently the market leader for Dhoties and with approximately 70% of dhoties sold in Tamil Nadu, Andhra Pradesh, Kerala, and Karnataka that bear the brand name ramraj, making it the most recognized name in Branded dhotis India and among the top Cotton dhoti suppliers India.

The company has always gone to great lengths to suit modern culture with the greatest possible respect for tradition. Sensible little innovations like dhoti belts, mobile pouches, etc have made the garment practical and attractive for all ages of today. As fashion trends changed, branding firm Ramraj Cotton resurrected the pride in traditional wear by making a dhoti a sign of formal and ceremonial elegance in Ethnic wear for men in India.

Ramraj Cotton is not only about business success, but it also reflects an inherent social objective. Weaving Magic Inc. (founded in 1996) collaborates with weavers, dealers, suppliers, merchants, and employees to bring about a positive change in the weaving community , leading towards fair remuneration for their workmanship. Playing a crucial role in livelihood and culture: By protecting the pride and promoting Dhoti, Ramraj Cotton has stepped up it's efforts as a responsible Cotton dhoti manufacturer.

With a heritage of four decades, over dozens of awards, and association with TLC and Meena Bazar, Ramraj Cotton has built its trust through consistency in quality and service, where technology meets tradition as a leader in Men’s ethnic wear India.

More Information : Business Insider Company